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The growing demand for video content and video search has made it mandatory for SEO professionals to focus on developing the best video SEO strategies. In this context, the companies providing Philadelphia SEO services need to ensure that they are aware of the SEO best practices for video optimization that can ensure increased viewership and hence lead to enhanced visibility and ranking for their client websites.
A Vanity Channel URL
The primary objective of any video SEO strategy should be to gain 500 followers at the earliest. Having a vanity URL makes it mandatory for the video content publishers to have an uploaded image for the channel icon along with the channel banner.
Use Of Channel Keywords
The proper use of channel keywords enables online marketers to drive greater traffic to the channel’s content. However, the Atlanta Seo consultants should educate their clients that the search engines use the same stringent rules for assessing channel keywords as they use for other regular keywords.
Appropriate Channel Description
Even the best SEO company Los Angeles sometimes fall in the trap of skipping the channel description field. This makes it difficult for the target audiences to understand the purpose of the channel. Moreover, it will result in poor indexing of the content by search engines that tend to reward channels known for offering a seamless user experience.
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